About

Our Methods

#1 Explore

Building a customized website to fit your business and customers is achieved by taking the time to understand your needs and keeping ongoing communication with you. We will explore the specific needs based on your industry and needs.

#2 Adaptive Design

Designing the website is one of the biggest steps in the process; I often combine popular trends in the web industry with your unique business elements to give your website a unique and accessible design. Since it is adaptive, changes are easier to implement.

#3 Launch

Launching the site is both the end and the beginning. Websites are living, they need updating and fresh content to stay relevant in today’s ever-changing market which is why I will be there at every step to provide the best results.

Philip Shields

Owner, Design & Developer

Having made my first attempt at web design around age 13, I knew that I wanted to pursue a career in web design. After three years of study at Hennepin Technical College, I started Creative Cliff, LLC, a web development company focused on helping small businesses grow in the digital marketplace. In the eight-plus years since graduation, much has changed in design and development. It is my passion to never stop learning and discovering the latest technology to provide affordable, reliable, and flexible services for my clients.

 

When I am not working, I am often reading books, writing on my travel blog, or editing photos. I am a hobby writer, photographer, and world traveler.

Sketch of Philip

My Past & Present

What was the first website you published online?

The first website I designed was for our squadrons Civil Air Patrol members, I was thirteen at the time. The website showed recent news and upcoming events among other things. I had used Microsoft Publisher 2003 as the web design authoring tool.

Did you publish any websites for personal purposes?

Yes, when I was fifteen I began a multi-year project. I began to build a Guild Wars fan-site that continually grew till it spanned over one-hundred pages and had many additional features that I integrated as I learned. This site was a really great example of the fact that a website is a living project that will be updated and expanded as a business grows.

What work did you do before web design and development?

I worked as a self-employed landscaper for most of my teen and college years. When I graduated from high-school in 2009, I decided to get into website design almost immediately. I enjoy the challenges and creative opportunities that it offers. As I learned about color theories and design principles I saw how many similarities there were between landscape design and graphic design.

What are the most significant changes you have seen since graduating?

The biggest change by far would be the emphasis on mobile friendly designs. Today, there are more users viewing websites on a smartphone or tablet device than on a large screen. This has altered not only the layout, but the styling and overall design. The second big change would be the use of CMS (Content Management System) becoming standardized. I almost exclusively design on WordPress now, this gives the user future flexibility as there are many plugins to extend the sites capabilities.

Quick Overview

Education – Hennepin Technical College
• A.A.S. in Graphic Design – Web Design
• A.A.S. in Interactive Designer

Honors – Minnesota SkillsUSA
• 2nd place in 2012 – Web Design

  • WordPress
  • HTML 5
  • CSS 3
  • JavaScript
  • PHP
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign